Future of Work

Marketing Futures - Future of Work

What is Future of Work?
The emerging work landscape scarcely resembles that of the previous generation, during which workers could expect to work for one company throughout their entire career. Increasingly, work roles are fluid, workers earn a living through multiple temporary gigs, work can happen from anywhere with WiFi, and many entry-level jobs are automated.

CMO Trend Brief

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Marketing Futures

"The new generation of talent is not hierarchical, and does not think of their job as work."
— Gord McLean, President and CEO at ANA Educational Foundation