Classroom Resources Overview

Our collection of resources expands the breadth and depth of materials found in classrooms. From trend briefs, book excerpts and case histories to video interviews of industry pros, aef.com Classroom Resources reach beyond the capabilities of any text book.

Marketing Futures

Marketing Futures

Learn about top marketing trends with CMO Trend Briefs and infographics.

Learn More
Resource
Case Histories

Case Histories

Learn More
Resource
Book Excerpts

Book Excerpts

Learn More
Resource
Educational Materials

Educational Materials

View the documentaries
"I developed a much higher respect for social marketing by seeing the value and complexity of this function which seemed very ambiguous to me before."
— Student at Boston College after AEF sent speakers from DigitasLBi