Classroom Resources Overview

Our collection of resources expands the breadth and depth of materials found in classrooms. From book excerpts and case histories to video interviews of industry pros, aef.com Classroom Resources reach beyond the capabilities of any text book.

Case Histories

Case Histories

Read the story behind some of your favorite and compelling ad campaigns.

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Book Excerpts

Book Excerpts

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Social Responsibility

Social Responsibility

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Educational Materials

Educational Materials

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"Great mix of technical info and real life experience to justify it. Easily the best guest lecture I’ve had in college. So relevant and informative."
— Student at Villanova University after AEF sent speaker from BBDO