Bridging the Analytics Disconnect Research Study

Three groundbreaking research studies that explore the issues of talent, diversity and inclusion, and analytics from the perspective of hiring companies, the academic community and the students themselves. Solutions will only be found by bringing industry and academia together to bridge this talent disconnect.

Analytics Disconnect Research

Analytics Disconnect Research

“Bridging the Analytics Disconnect: Charting a More Data-Driven Pathway to Growth” finds that the marketing industry needs to work much more closely with academia if we are to create the new breed of data and analytics talent that will be so crucial to fueling our industry’s growth.

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Content
Industry Conversations

Industry Conversations

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Materials
Best Jobs Ever

Best Jobs Ever

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Program
2020 MADE Online Resources

2020 MADE Online Resources

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"Honestly, the speaker made a career in advertising sound so attractive that I am considering changing my major."
— Student at University of Tulsa after AEF sent Speaker from Insight Creative Group