Give the Gift of ANA University Membership

The ANA Educational Foundation’s Give the Gift of ANA University Membership program allows organizations to donate an ANA membership to a school of your choice enabling both professors and students to tap into the vast network of industry programs, speakers, and curricula that the ANA and the AEF offers academia and future talent.

As a member of the Give the Gift of ANA University Membership community, your company will have the opportunity to develop a mutually beneficial partnership with a college or university and engage directly with professors, speak on campus, interact with students, and become part of our exclusive ANA University Membership Committee to network and learn from other donors and universities.

Donate Now

Please complete this form to learn more about the “Give the Gift of ANA University Membership” program. Marni Gordon will respond promptly to set up a call and detail how you can get involved.

Key Benefits for your Company

• Engage directly with professors who want to incorporate industry content in their classes
• Ability to create a strong partnership with a school of your choice (schools are available on a first come, first served basis)
  • Recruiting – Ability to build stronger relationships where your company recruits talent and/or relationships with new schools
  • Personal – Invest in a school you graduated from to give back as an alumni
  • Inclusive Talent – Give back to Historically Black Colleges and Universities (HBCUs), Hispanic-serving institutions, and/or diverse-rich schools to build a more inclusive marketing talent pipeline
• Opportunity to speak on campus (in-person or virtually) and interact with the students at the college(s) you “adopt”
• University Membership Committee – Opportunity to network and learn from donors and universities that are part of the “Give the Gift of ANA University Membership” program
• ANA University Membership donations are 100% tax-deductible!

Key Benefits that Universities Receive from a Membership Donation

Enroll in ANA Marketing Certification Programs for Full-Access University Members:

Professors

• Certified ANA Marketing Professionals (CAMP): CAMP represents the full spectrum of marketing activities to which professors will have access to the online certification program developed to meet the ANA standard of well-rounded marketing professionals.
• SeeHer Education Certificate Program: In a collaborative effort between the ANA Educational Foundation (AEF) and SeeHer, SeeHer Education brings together top professors and practitioners who are leading efforts to eliminate gender bias in marketing and advertising from the outset.

Students

• Certified ANA Marketing Students (CAMS): Students can elevate their marketing knowledge by participating in practitioner-led online training classes. CAMS may be used as a curriculum requirement or an optional enrichment opportunity to provide industry-respected credential to students.
• Generative AI Essentials for Marketers Certificate Program (Microlearning): This new ANA Certificate Course is a 90-minute, self-paced, online course comprised of six mini-courses and is designed to equip marketers to use generative AI throughout the marketing campaign lifecycle.
• SeeHer Education Certificate Program: In a collaborative effort between the ANA Educational Foundation (AEF) and SeeHer, SeeHer Education brings together top professors and practitioners who are leading efforts to eliminate gender bias in marketing and advertising from the outset.

Access the wealth of ANA membership benefits for your teaching and professional development including:

• ANA proprietary content (case studies, toolkits, research, and more) to enhance a modern marketing curriculum
• Attend ANA National Marketing Conferences
• Attend ANA webinars
• Stream video library content in class to share presentations from top marketers
• To build a partnership reach out to us