Future of Marketing and Advertising

With a focus on innovative topics and emerging trends, ANA Marketing Futures provides resources that will influence and inform via infographics and insights from industry innovators. Check back often to learn about more emerging trends.

Marketing Futures

Trend Topics

Trend Topics

The Marketing Futures Program, created by the ANA's Marketing Knowledge Center, focuses on the innovations and trends that will shape the future of marketing and advertising to prepare students for the challenges and opportunities that lie ahead.

See full list
Trend
Future of Agencies

Future of Agencies

Learn more
Trend
Practice of Innovation

Practice of Innovation

Learn more
Trend
Future of MarTech

Future of MarTech

Learn more
"The new generation of talent is not hierarchical, and does not think of their job as work."
— Gord McLean, President and CEO at ANA Educational Foundation