2017 Symposium Participants
Brands in Crisis:
Authenticity, Relevance and the Quest for Safety
Wednesday, October 4, 2017
ANA Masters of Marketing Conference kick-off session
Orlando World Center Marriott, Orlando, FL
Introduction and Topic Overview
Paul Kurnit
Clinical Professor of Marketing, Pace University
President, PS Insights
Panel Discussion
George Newman, Ph.D.
Associate Professor of Marketing and Management
Yale University