I really enjoy the opportunity to work with the next generation of professionals in our industry, and I’m happy to share the knowledge I have with hopes that I might inspire students to join our profession.
Because I love it! The media and marketing industry is rapidly evolving and I’m passionate about us retaining some of the principles and values we were founded on while modernizing and improving our ability to deliver for our clients and audiences.
Let it go and give people more grace than you’ve been given. In any professional career there are hiccups, things go wrong, and people sometimes have bad intentions or maybe they just had a bad day. Give people grace and let it go. You’ll have a more rewarding professional career and less stress. Forgive.
When I was a student studying marketing and communications, I didn’t realize my current corner of the industry existed. I didn’t realize this career could be so fun and rewarding. I would’ve loved to have met a professional that could’ve talked to me about just how many opportunities there were in media and marketing. With that said I feel important to inspire the next generation, because our work is so much more than delivering results to clients, it is shaping solutions for clients, for consumers, and influencing what we see on TV and what gets to be created I’m making great friends along the way.
I enjoy researching and solving problems. In our industry there are always a series of questions with answers yet unknown. How do we reach the right audience? Can we improve efficiency? Can we deliver faster? Can we create an entirely fresh idea? All of these questions and more need answers and they need brilliant people to work together to find solutions. That’s the part I love the most. Research and Problem-solving.
It’s important to understand the foundations of our industry but a lot of it you’ll actually learn on the job. So the most important skills to have are curiosity and drive.
Media and entertainment/marketing is a fascinating field. The most beautiful part of this industry is, it upends itself every few years and evolves and that’s what keeps it interesting. With that said, the advice I have is to keep learning and be curious. As the industry changes, you’ll have the opportunity to be part of, if not lead, that change.