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2017 Symposium Video Footage

Brands in Crisis: Authenticity, Relevance and the Quest for Safety

Welcome
Paul Kurnit – Clinical Professor of Marketing, Pace University; President, PS Insights

Scott Hagedorn – CEO, Hearts & Science

Keynote Q&A:

Panelists:

Arvind Raman – Senior Brand Journalist, McCann Truth Central

Erik Geisler – Director of US Agency, Facebook

Professor George Newman – Yale University

Panel Discussion and Q&A

2017 Symposium

"Our future marketing and advertising leaders are not just looking for a job, they are looking for a meaningful career that will make a positive impact on society."
— Gord McLean, President and CEO at ANA Educational Foundation