Complimentary AEF Resources during Coronavirus crisis
During these unprecedented times, AEF is committed to providing tech-based solutions for your virtual classrooms. Listed below are some of the complimentary resources we are currently offering to help professors continue to engage their students.
ANA 1-Day Conferences
ANA’s 1-Day Conferences have gone virtual through 2020. Join industry pros and professors during a series of peer-to-peer online conferences to share best practices and thought leadership on a range of current topics, from content marketing to brand activation to the latest thinking on brand purpose. Professors must register in advance.
Advertising & Society Quarterly (ASQ)
AEF’s scholarly journal, Advertising & Society Quarterly, is distributed by Johns Hopkins University Press Project MUSE devoted entirely to advertising and its relationship to society, culture, history, and the economy. From now until the end of May, access to the journal is completely free — even if you don’t have a subscription to Project MUSE.
Campus Speakers Program
Did you know you can still host an industry speaker in your class, even if it’s online? Through our Campus Speakers Program, we continue to match professors with marketing executives who are willing to present to students virtually.
Classroom Resources
As always, any content on aef.com is free and available to you.
Talent-focused resources
AEF strives to educate and inspire students to join the marketing and advertising industry.
- Original Talent Research
- Industry Conversations
- Talent Week
- The Best Jobs You’ve Never Heard Of
- FastForum
How the Industry is Responding
P&G Engaging New Audiences to Support Global COVID-19 Relief Efforts
The Business of Marketing in the COVID-19 Age. ANA
The Marketer’s Guide to Coronavirus Response. ANA
How Agencies Are Responding to Coronavirus. AdAge
Tracking How Coronavirus is Impacting Brands and Agencies. Adweek
How Chinese Companies Have Responded to Coronavirus. Harvard Business Review
Responding to Coronavirus: A Playbook for Marketing and Communications. Forrester
