Marketing Technology Resource Center

In collaboration with the Association of National Advertisers (ANA) MarTech Leadership Council, the AEF MarTech Resource Center offers professors training, tools, teaching case studies, and more for incorporating marketing technology into the college classroom.

Marketing Technology Resource Center

MarTech Foundations Certificate Program

MarTech Foundations Certificate Program

Earn a certificate to elevate your expertise and understand theoretical insights with practical applications, essential for mastering MarTech in today’s data-driven ecosystem.

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Training
Certificate Programs

Certificate Programs

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Curricula
MarTech Topics

MarTech Topics

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Resources
MarTech Playbook

MarTech Playbook

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"Our future marketing and advertising leaders are not just looking for a job, they are looking for a meaningful career that will make a positive impact on society."
— Gord McLean, President and CEO at ANA Educational Foundation