MADE Workshop Series Archive

As part of the MADE Online program, all students can learn from some of the brightest minds in the industry as they answer questions like: how do consumers really make decisions? what will the future of marketing look like? and how can I do good in the world through advertising?

Also featured are special “Career Conversations” sessions with advice for students on how to kickstart their career and AMA sessions with CMOs and agency leaders. Watch the replays by clicking on the topics below.

View the Archives:

2026 Series

The Marketer Ecosystem: Brands, Agencies, Media, and Partners
Watch this on-demand career workshop featuring Christine Guilfoyle, President of the ANA Educational Foundation, as she explores how brands, agencies, and media platforms work together to bring marketing campaigns to life and the various career paths to consider. This session provides a foundational understanding of the marketer ecosystem to help guide your next career!

2025 Series

Building Connections: From Classroom to Career

Learn how to cultivate meaningful professional relationships through The 6 Pillars of Connection with confidence and authenticity. In this workshop, participants explored how to navigate interviews and networking conversations with ease, even when speaking to senior professionals.

Watch now to discover practical ways to strengthen your communication skills, build confidence, and turn every interaction into an opportunity for growth!

How to Crush Your Interviews

Master the art of storytelling to make a lasting impression in interviews! In this workshop, Ellyse Williams shares expert strategies to help you articulate your personal story in a compelling and authentic way. Learn how to highlight your experiences, skills, and unique value to stand out to employers.

Watch now and apply key takeaways to sharpen your storytelling skills and boost your confidence for the job search!

Resume Mastery – How to Make Employers Take Notice

Your resume is your first impression – make it count! This session dives into resume best practices to ensure yours catches the attention of hiring managers. Learn how to effectively showcase your skills and experiences with clear, impactful formatting and language.

Watch now to gain actionable tips and strategies to craft a resume that sets you apart!

Beyond Business Cards: A Networking Workshop

Networking is more than just exchanging business cards—it’s about building meaningful relationships! In this workshop, experts share strategies to help you approach networking with confidence, create authentic connections, and expand your professional circle. Learn how to navigate different types of networking—whether in-person, virtual, professional, or social—to open doors to new opportunities.

Watch now and apply key takeaways to strengthen your networking skills and grow your career!